Improved ROI
Through Retail Influencer Marketing
To compete in retail you must have a truly unique best-in-class retail offering that drives measurable results. Traditional methods often lack personalization and fail to resonate, leaving retailers and their brand partners struggling to connect. Influencers amplify brand presence, build trust through genuine storytelling, and impact purchasing decisions, leading to increased store traffic, higher sales, and stronger loyalty. With Obviously, retailers can segment audiences effectively to deliver measurable returns on investment and navigate the competitive and complicated retail landscape.
Obviously offers a variety of campaign types, including product sampling marketing, testimonial advertising, quick-turn content, always-on ambassador programs, and UGC for Commerce. These campaigns help brands stay in sync with cultural trends and effectively engage with their target audiences. Additionally, our proprietary AI data reporting technology provides unique insights into your brand's performance, competitor analysis, and top-performing content trends.
of Gen Z consumers are more willing to buy from brands that partner with influencers outside of just social media content.
of consumers would not hesitate to purchase products backed by their favorite content creators.
Influencer marketing generates for every $1 spent, while the top 13% make more than $20 per dollar spent.
of marketers believe that ROI from influencer marketing is comparable to or better than other marketing channels.
In today’s modern retail landscape, influencers are essential for brand success, addressing pain points like visibility, trust, and authentic engagement where traditional marketing falls short. Traditional methods often lack personalization and fail to resonate, leaving retailers and their brand partners struggling to connect. Influencers amplify brand presence, build trust through genuine storytelling, and impact purchasing decisions, leading to increased store traffic, higher sales, and stronger loyalty. With Obviously, retailers can segment audiences effectively to deliver measurable returns on investment and navigate the competitive and complicated retail landscape.
of Gen Z consumers are more willing to buy from brands that partner with influencers outside of just social media content.
of consumers would not hesitate to purchase products backed by their favorite content creators.
Influencer marketing generates for every $1 spent, while the top 13% make more than $20 per dollar spent.
of marketers believe that ROI from influencer marketing is comparable to or better than other marketing channels.
Transform Retail Success
with obviously
Obviously helps retailers tackle obstacles across social media, websites, and in-store experiences. Our influencers drive purchasing decisions, strengthen brand loyalty, anticipate consumer preferences, and deliver measurable ROI. Our creator network approach speaks to different audiences simultaneously and helps co-op brands as they continue to compete for shelf space.
Partnering with Obviously keeps retailers and their partners relevant and ahead of trends. Our capabilities include distributing influencer content across various retail channels and creating tailored content for co-op brand partners. As a leader in retail influencer strategy, we have had successful collaborations with major brands such as Macy’s, Dick’s Sporting Goods, Amazon, Target, Ulta Beauty, and numerous others. This demonstrates our ability to deliver impactful influencer marketing campaigns to brands of all sizes. Our technology, expertise, and scale empower retailers to achieve sustained growth and lasting consumer connections.
- Custom creator network optimized for you
- AI brand safety checks
- In depth competitive analysis
- Always on ambassador programs
- Extensive Influencers background checks
- UGC for commerce
- Hyper localized & niche influencers at scale
- Cross platform quality content
- Proprietary custom reporting
- Tech solutions and real-time dashboards
- Quick-turn content
- Experiential
- Seeding and Custom Boxes
- Global team and services
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Case Studies
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